It was around 2010 when I started reading beauty blogs. Back then, informative ones were very limited. Product reviews, swatches, and recommendations weren’t really a thing. I do remember beauty videos already existing, but I was always more fond of reading. I can still name most of the blogs I followed at that time — some of them still exist up to this day. One blog that has always stood out to me was Project Vanity, created by Liz Lanuzo.
Back then, Liz managed PV all on her own as a personal blog. Now, it is the PH’s Top Beauty Resource run by a team of brilliant writers! The content creators are a merry mix of people with different tastes in beauty, different features, and various input and opinions. Liz, of course, is now the Editor in Chief.